Spot the Difference: Copyediting vs. Proofreading

You understand the importance of polished copy, whether on your blog, website, or email campaign. Of course, professional copy is important to support all of the messaging behind your brand. But, sometimes, when seeking help with your copywriting, it’s easy to confuse the promise of copyediting vs. proofreading. Similar in nature, copyediting and proofreading are […]

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Copyediting Means More than Taking Care of Typos

This week, I’m prepping for a brief blog talk radio interview all about why copywriting matters, specifically, why copyediting is crucial to a business and brand’s image. Host Kevin Willett, of the Friends of Kevin Radio Show, understands why copyediting is so important, but can’t comprehend why more businesses don’t take it seriously. Or seriously […]

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