Tag: branding photography

Top 3 Considerations Before a Brand Photography Session

Posted on by Waypoint Writing
Up Close Goldfish

In this latest installment of what I consider “Business Strategies I’m Learning on the Fly,” I focus on branding, specifically my upcoming brand photography session with Branding Photographer and PR Strategist Kristin Hardwick. Here’s the plan: next Monday, Kristin will arrive at my home office and snap brand worthy photos, reflective and supportive of Waypoint […]

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Why Good Photos Matter to Your Brand Identity

Posted on by Waypoint Writing
Woman Holding a Coffee

Ever wonder if good photos really matter to your brand identity? In the online world, first impressions are made in less than two tenths of a second. Before clients read your text, or understand what exactly you can help them with, they form a baseline impression based on your visuals. This means your design and […]

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