Keeping it Inclusive — How to Structure Your Blog Posts for Accessibility

Blogging can take countless hours of hard work, editing, and research dedicated to each and every post. For optimal exposure and inclusion, you need to consider how best to structure your blog posts for accessibility. You put in the effort and now want everyone who comes across your blog to be able to access the […]

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Is There an Optimal Length for a Blog Post?

In our last blog post, we explored the ideal length of a web page. What about a blog post? Is there an optimal word count you should shoot for when writing a new post? We’ve said it before and we’ll say it again: there is no hard and fast rule when it comes to content […]

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Blog Through the Blues and Boredom of Social Distancing

Social distancing is critical now more than ever in order to “flatten the curve” and attempt to reduce the number of coronavirus cases so that our healthcare system can accommodate those in need. The reality that this system is already stretched thin is worrisome and the endless stream of news reports and updates is exacting […]

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3 Reasons Why Your Business Needs a Blog

business owner blogging on laptop with notes and cup of coffee

It’s true. Everyone seems to have a blog these days. But why? Blogs take so much time and effort. You have to brainstorm for the right topics, understand the best blogging practices, and then actually write compelling original content. With all the other tasks on your plate as a business owner, why bother with a […]

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4 Hints to Help Establish Your Brand’s Blogging Schedule

Maintaining your brand’s blogging schedule shouldn’t feel as challenging as it often does. But when you run a business and you have a million things to manage on behalf of your clients’ satisfaction, keeping up with your own blogging schedule is often the first thing to fall off your plate. Sometimes, we even push our […]

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