In honor of introducing Waypoint Writing’s latest collaborator, Facebook Advertising Specialist, Teddy Myers, we thought a quick post about why you should get started with Facebook ads was in order, especially in light of recent changes to the Facebook platform. If you haven’t considered shelling out some coin on a structured Facebook ads strategy, you […]
George Bernard Shaw is credited with saying, “Progress is impossible without change, and those who cannot change their minds cannot change anything.” Well, Mark Zuckerberg has decided to flip the script on Facebook and challenge how businesses can most effectively promote their goods and services on social media. What does this mean for your brand’s […]
Read More… from Facebook Flipped the Script – What Does this Mean for Your Brand?
Rather than a rush to the finish line, some work weeks feel like a slow belly crawl to the weekend. For whatever reason, time and energy are at a premium, and you’re always on the brink of running out of both. Simple tasks take longer than they should, clients are slow to respond, and the […]
Even if you’re not Mick Jagger, time might actually be on your side. Allow me to explain… It’s the rare person who feels like they have ample time to achieve everything they both need and want to accomplish in a single day. Most of us bemoan a lack of time allocated by a day’s 24-hours […]
Read More… from Time-Hack Thursday: Time Might Actually Be on Your Side
Perhaps the better question is, doesn’t wine just sell itself? It certainly seems to, according to the latest Nielsen research, highlighted in The Future is Bright for US Wine in 2017: Statistics from 2016 Paint Rosy Picture. Evidently, approximately 36% of Americans drink wine, with 38% of us (who me?) imbibing on a weekly basis. […]
Read More… from Why Bother Blogging About Your Vineyard or Winery?